Genoa 1994/95 Away - Kazuyoshi Miura #11

Kazu Miura — The Pioneer from the East

In the 1994–95 Serie A season, Genoa became the unlikely stage for one of Asia’s greatest football icons — Kazuyoshi “Kazu” Miura. Wearing the number 11 shirt, Kazu made history as the first Japanese player ever to play in Italy’s top flight, long before Japanese footballers became familiar names in Europe.

Produced by Erreà and sponsored by Kenwood, this away kit carried Genoa’s proud identity: a clean white base split by a bold rossoblù chest band, symbolizing both tradition and defiance. It was worn during a turbulent year when Genoa fought to survive in Serie A — a season remembered as much for its struggle as for the courage it represented.

For Kazu, the experience was transformative. Though his time in Italy was brief and challenging, it laid the foundation for generations of Japanese players who would follow his path abroad. The sight of that Kenwood logo across his chest remains one of the most iconic images in the cross-cultural history of football.